Is UX a part of your product strategy?

Bydrron June 5, 2014August 22, 2016

Jeff Gothelf, the author of Lean UX, Applying Lean Principles to Improve User Experience claims “There is no such thing as UX strategy.”

We’ve taken Jeff’s questions that get you to think about your holistic product strategy and presented them here as a form. Please send us your answers and in the last question add your comments as to how you think LoudFeed or anyone else might help you with achieving your goals.

We would especially like staff from our clients to answer these individually. We’re very interested in hearing varying perspectives and the first thing that comes to your mind, versus the results of a committee meeting. We’ll keep your identity anonymous in aggregate reporting of your group’s answers.

What is your Product (Service) Strategy?

You can and need to have a strategy around your goals as an organization and your products or services.

Full Name*
Email*
Website
Your organization's site or the product/ service site.
Who are you building the product for?*
What problem are you solving for these people?*
How will you attract new users?*
i.e. how will you expand beyond your current users?
How will you retain users?*
How will you make money?*
For non-profits: how will this enable sustainable funding?
Who are you competing against?*
Even non-profits compete for funding.
How is your product different/better than the competition?*
How will your product look? Behave?*
Anthropomorphize here: If your product was a person how would you describe him/ her?
Other Comments?
Comments
This field is for validation purposes and should be left unchanged.

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